Coming from the most hardcore marketing background, our guest, Zack Franklin is here to reveal his unique tricks and strategies for Amazon that allows him to have better results than most people. He is an 8-figure Amazon seller and is known as the secret weapon of the Chinese e-commerce giants. Last year, he was focused on conversion rate optimization, Google …
TPP027 – Advantages of AI and Machine Learning in Amazon PPC with Tarik Berrada Hmima
In this episode, we have a very special guest. He has been a PPE speaker before and people absolutely went crazy over his last speech at PPE 1.0. Because of that, we have brought him back! Tarik Berrada Hmima is an expert of delivering complex data-based solutions and is passionate about using technology to solve challenging business problems, building world-class …
TPP026 – Scaling Business in Amazon in the Eyes of the First $20 Million USD Female Amazon Seller with Lana Pasciak
This podcast episode is a very special one. For the first time ever, we have our first female guest and speaker on the Professor’s Podcast and PPE3.0, Lana Pasciak. She is an 8-figure Amazon seller and she is the first female to reach the $20 million USD mark. Before Lana started her Amazon journey, she was a CPA for 15 …
TPP025 – Effective Advertising Strategies Using Amazon PPC and Attribution with Lazar Zepinic
If you think about the world of Amazon, sometimes it really feels like you’re in a world full of alligators, and you’ll have to fight them with the best strategies to defeat them and scale, improve and grow your business. One of these tactics is PPC, and in this episode, we have Lazar Zepinic, an Amazon PPC expert and one …
TPP024 – The Inner Mechanics of Paid Traffic Generation and Conversion with Dee Deng
With a wide variety of factors, from audience behaviors to advertising platforms, paid traffic generation can sometimes be a pain, and at times, it doesn’t guarantee good results. But fear not, in this episode, the Professor has recruited the biggest and brightest talent in all of paid traffic. Dee Deng, co-founder and CEO of Right Hook Digital, an eCommerce growth …
TPP023 – AI PPC, PFR Reports and Exciting Things Coming to the Amazon Horizon with Anthony Lee
We have our foremost number one guest on this podcast. He is a return speaker who has spoken in both PPE 1.0 and PPE 2.0, and a lot of people just went bananas for the priceless information he has shared. He is constantly testing and constantly trying new things, and in this episode he is ready to talk about what …
TPP022 – The Power of the Mind at Play in Amazon Marketing with Ehud Segev
We are back with another set of The Professor’s Podcast, this time filled with much more insights and action. Our episode guest, Ehud Segev, is a renowned super mentalist and author of two best selling Amazon books, 9 Steps to Influence and Secrets of the Voice. He started out selling these on Amazon, and few years later, he eventually ended …
Buying and Selling Your Amazon Business: When is the Right Time?
This past 2020, eCommerce has taken a large step onto the main stage of people’s perceptions. Buying and selling products or services online has become a large part of people’s lives. This is mainly due to the current pandemic that has deterred many people from leaving their houses for their own safety. One of the biggest eCommerce platforms out there …
TPP021 – Building the Perfect Amazon Brand Through Chatbots and Nano-influencers with Paul Baron
Whether you have your brand set up or are launching your first Amazon listing, you’ve got to think outside the box to be visible among online shoppers. One of the most effective ways to connect and reach out to your customers and funneling leads is through chatbots, and in this episode, the ManyChat King in the Amazon Universe, Paul Baron, …
TPP020 – Outplay the Amazon Game Using Machine Learning Algorithms with Yinon Shiryan
With the increasing number of sellers joining Amazon, ranking number one is possible only for the fittest. You need to invest the time in new tools and hacks in order survive. In this episode, we have Yinon Shiryan, founder and owner of Quantify Ninja — a 360° set of ninja tools for Amazon Sellers. Yiron’s passion for eCommerce and for …
